September 13, 2013

Masala Family Food Festival to be held in Lahore for the first time

Karachi, September 6:  On great demand of the fans of Masala channel, HUM Network Ltd has decided to host the Masala Family Food Festival in Lahore for the first time, it was announced here today.  The festival will be held on September 14 and 15 at Expo Centre Lahore. The event promises to have all the masala, entertainment , stalls, celebrity presence,  live cooking, and play area for kids that the Karachi festivals boast of and more, for it will also be the launching pad for Zubaida Tariq’s Cookbook, the second in the series of cookbooks taken out by Masala.  The culinary expert will be present at the venue on both days to autograph her cookbook for her fans and provide them a photo opportunity as well.
Masala Festival has been a regular feature in Karachi since the last two years and its unprecedented success and massive turnouts has led to it becoming a highly sought-after event in the rest of the country as well. The last Masala Festival, held in Karachi broke three records – it was the largest family festival to be held in Pakistan, drawing the largest number of female visitors and boasting the biggest food court.

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