July 1, 2014

Ayesha-Somaya launch their Eid collection





 Ayesha-Somaya launch their ‘Eid’ collection 

[Pakistan: 1 July 2014] With the onset of Ramzan and in the lead up to Eid, the design duo of 

Ayesha Sohail and Somaya Adnan launch their made-to-order luxury pret Eid collection. The 

custom made collection is priced between Rs. 20,000 to Rs. 35,000 and is now available to 

order at Ayesha-Somaya design studio in Karachi and via the brands online store for deliveries 

in Pakistan and worldwide. 

Speaking on the launch of Ayesha-Somaya’s Eid collection; Ayesha Sohail and Somaya Adnan 

said: “Staying true to the Ayesha-Somaya design philosophy, we have crafted the new luxury 

pret line using filigree patterns, whimsical chiffons and nets. We have endeavored to create an 

ultra-feminine and chic look for women to feel beautiful and special, this Eid.”

The Ayesha-Somaya brand has come to be known for their feminine and elegant designer wear, 

encapsulated within their collections range, including Pret Wear, Haute Couture and Cocktail to 

Smart Casual Wear (BASICS) along with their annual collection of designer lawn. The brands 
studio is based at 13-C, 1st Sunset Commercial Street, Phase 4, DHA, Karachi and is also 

stocked at Brands Just Pret stores in Karachi, Dubai and Abu Dhabi; Fashion Pakistan Lounge 

in Lahore, Melange in Islamabad, Concepteurs Lounge in Peshawar, House of Pashu in Multan, 

Labels in Faisalabad, Bia Galleria in Riyadh and Elan by Salima in Atlanta. 

For more information please visit their Online Store: www.ayesha-somaya.com and Facebook: 



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