September 27, 2014

Samsung launches its official online store in collaboration with Daraz.pk

Samsung Pakistan recently entered into a partnership with Daraz.pk to become its official online retailer. With this partnership Samsung will have a dedicated ‘webstore’ on Daraz.pk, which is accessible at www.daraz.pk/samsung.
The Samsung Galaxy series of smartphones and tablets are the most popular in terms of sales volume all over the world and have a large fan following in Pakistan too. Furthermore, Samsung is a brand that is known worldwide for its innovation, design and impeccable quality. With this collaboration, online shoppers can comfortably browse through the full range of Samsung Galaxy smartphones, tablets and cameras, and select the products that best suit their needs. After confirming the order, their product will be delivered to the consumer’s doorstep. All products will come with an official 12-month warranty.
Commenting on the collaboration, Farees Shah, co-founder Daraz.pk said “We are dedicated towards offering our customers a wide product-suite and our agreement with Samsung is a further testament of this promise. Samsung is a globally popular brand. We are excited to partner with them, as we offer consumers ease, reliability and an unparalleled online shopping experience.”
The Marketing Communications Manager at Samsung Pakistan – Saad ul Hasan stated that “Samsung is striving to harness the vast potential of E-commerce in Pakistan, which is growing at a pace of around 20% per year. The E-commerce phenomenon has transformed the model of retailing business, around the globe. At present, the total size of E-commerce market in Pakistan is estimated at 25 million US Dollars, with more than 800 online merchants operating across the country. Samsung and Daraz.pk have collaborated to create unparalleled convenience for the customers and to explore the fresh business opportunities in this emerging sector.”

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